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Business Communication With the American Market
Learn how to communicate effectively with the American market to achieve your targeted business results.
Instructor: Adina Lastoff
What you'll learn
Cultural Fluency – Understand key differences in American vs. Israeli business culture.
Communication Tuning – Speak in a way that is direct but not blunt, clear, and respectful.
Conversation Flow – Learn how to conduct sales calls, meetings, pitches, and follow-ups in American business style.
Email + Pitch Language – Write and speak in polished, structured American English.
Do’s and Don’ts – Avoid common pitfalls that damage trust or create misunderstandings.
Skills you'll gain
Cultural Intelligence
Clarity & Structure
Tone & Softening Language
Rapport-Building
Constructive Feedback
Professional Email Writing
Active Listening
Sales and Negotiation Etiquette
Presenting to American Audiences
Taught in English
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